E-commerce and Digital Marketing Manager – REMOTE

7E Wellness
  • Post Date: January 14, 2025
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Job Overview

logoWe are seeking a highly skilled and experienced E-commerce and Digital Marketing Manager to manage the day to day operations of our Shopify e-commerce storefront. This is a hands-on role that requires a self starter who can manage all aspects of website management, while also leading digital marketing projects from ideation to execution. The ideal candidate has direct hands on Shopify experience, a data-driven mindset and has a passion for e-commerce and customer-centric experiences. ResponsibilitiesResponsible for managing the execution of marketing campaigns, including SEO, social media, email marketing, SMS working alongside the creative team. Track performance metrics and make data-driven decisions utilizing A/B testing to optimize marketing effortsResponsible for managing all aspects of eCommerce traffic generation and shopper site entry, search engine marketing, paid social media, on site promotions, and affiliatesImplement promotional strategies to boost product visibility and sales on our e-commerce platformElevate go-to-market experiences: Shape the customer journey from emails and paid media channels, ensuring smooth product discoveryManage a marketing calendar and support the creation and deployment of assets across social media, blogs emails, and other channels. Manage product listings, pricing updates, and create collections that align with promotions, new products launches and seasonal strategies.

Qualifications4 to 7 years of e-commerce experience, with both strong DTC experience. B2B experience a plus*Strong understanding of ecommerce best practices, conversion rate optimization, and customer lifecycle management.Strong hands-on experience with marketing tools such as Google Analytics, email marketing platforms, and content management systems (e.g., Shopify).Experience in developing and executing integrated marketing strategies across digital and traditional channels.Excellent organizational and communication skills with a keen eye for detail.Ability to work independently while collaborating effectively with a small, close-knit team.Miami residence preferred. Creative, out-of-box thinker with high emotional intelligenceProactive: You’re always looking for ways to enhance the customer experience and improve performanceExperience with Amazon Seller Central and a track record of successful sales and revenue growth a Plus* Working knowledge of HTML and CSS

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